All routes with the exception take place on Sunday, September 27, 2020. Bikers participating as a Global Biker can complete their route between Sunday, September 27-Sunday, October 11, 2020.

The health and safety of our participants, volunteers, staff and spectators is always our number one priority. With that, we are aware of the ongoing and potential risks of congregating large groups in close proximity and that we also have a large population of cancer patients and survivors. We made this decision now in order to allow us to deliver the high-quality event that our participants are proud to be a part of.

Health and safety protocols are fluid and we continue to follow the state and county guidelines in order to do everything in our power to keep our community healthy. To learn more about current guidelines, please visit the Forward Dane website.

Yes! We encourage our riders and donors to use Ride logos in their emails, social posts, fliers and custom gear. Please see our Asset Kit (Coming soon!) on how to use our logos, colors and fonts.

Due to the COVID-19 pandemic and to ensure the health and safety of our participants, there will be no in-person packet pick-up in 2020.

Bikers will have their shirt, medal and I Ride For bib mailed to them. To guarantee your materials by September 27, register by Friday, September 18.

Absolutely! We encourage all riders to create custom jerseys, shirts or any other swag! If you need recommendations on vendors or want to know who we use, please contact us at [email protected].

An automatic email will be sent no later than Monday end of day that will include a link to all course photos. Due to the format of this year’s event, a photographer will be on course from 10:00 AM-2:00 PM only.

Please note: This email will come from Focal Flame Photography (not The Ride) and may be in your spam or clutter folder.


All registrants of The Ride prior to the global pandemic were emailed on July 1st with the new event modifications and how their existing registration may be affected. All individuals have been given the opportunity to transition their registration to the new format or provided a full refund.

The deadline provided to existing registrants to request a refund is Friday, July 10th. For more information on existing registrant options in 2020 or to request a refund, contact The Ride at [email protected].

$30 for all routes that includes a participant shirt and medal that will be shipped to the address on your registration.

Yes, you can transfer your registration until Monday, September 7. Please contact [email protected] with your information and email address for the person you’re transferring to. They will then be sent a transfer link.

Yes, you are able to change your route at any time by logging in to your registration or contacting [email protected]. Please note that the fees differ between routes/distances.


Participants are allowed to change routes/distances up until the day of. If changing routes/distance day-of, please arrive at your new route time and follow that route’s arrows.

There are no age limits for any course this year due to the change in format, but please note that bikers should ride at their own risk as there is no on-course mechanic or medical support. All roads are open to car traffic as well.

While we do not require riders to fundraise a minimum amount, we do stress that The Ride is a fundraising event with a mission of advancing cancer research at UW-Madison.


Every single dollar raised helps fund vital research and treatment programs that benefit our patients and their families. Most of our riders raise money in small, attainable increments and our fundraising toolkit can help get you started.


  • Long sleeve participant shirt
  • Participant medal
  • Bottled water and pre-packaged food at rest stops

Participants who registered prior to the event safety modifications due to COVID-19 have the option for a full refund and should request that refund by Friday, July 10th.

Participants registering July 1 or after may change their route or transfer their registration, but registration is non-refundable.

First, register as an individual. When you come to the fourth page of registration (fundraising page) you will have the option to start a team. Pick a name and ask all of your friends, family and neighbors to join!


Everyone on your team does not have to register for the same route.

Log in to your account and under your Profile, click on “Upcoming Events” and then select on “Manage Registration” and that will take you to your Ride registration page. On the top toolbar (gray), select “Fundraiser” and you’ll be taken to your individual fundraising page. Scroll down to “Join a Team Fundraiser” and select the dropdown and find your team. Make sure to save your change and you’re all set!


You can also email us at [email protected] with the name of the team you’d like to join and we can add you at any time!

On the first page of the registration page, there is an “Add Another Registrant” button after the course options. Use this as many times as you need and this will allow you to register everyone at the same time and make one payment.


Please note: The registration page requires you to select who you are registering (Myself, Friend 18+ or Minor) so be sure to click these buttons for each new registrant.

When logging in to your profile, Please click the “Forgot Password” link when you try to sign in.

No, but in order to receive your shirt and medal by Sunday, September 27, you must register by 11:59 PM on Friday, September 18. This ensures we have enough time to pack and ship your shirt and medal to wear on Ride day.

Bike Course

Due to COVID-19, rest stops will be staffed from 8:00 AM-4:00 PM only and will have a smaller offering of food and beverages. Rest Stops will still be located approximately every 10-15 miles depending on the course. Support and services at each rest stop include:

  • Food and Beverage (bottled water and pre-packaged food)
  • Bathrooms

Visit our course page for detailed maps of each course.

All routes are on open roads.


All rules of the road apply to bikes so please obey all traffic laws. Standard rules of the road:

  • Use proper cycling terms such as “On your left” when communicating with your fellow riders and announce upcoming hazards.
  • Use proper hand signals when turning.
  • Ride as far to the right as possible and pass on the left.
  • Ride no more than two riders wide.
  • Be aware of intersections and all cross-traffic.
  • Move off the road if you need to stop or get off your bike for any reason.
  • Ensure the road is clear when entering back on to the road after stopping.

Helmets must be worn by all participants.

Rest stops are staffed from 8:00 AM-4:00 PM on September 27 but bikers are free to be on the course outside of those hours. Due to this year’s event format, there is no official course open/close time.

Bikers are encouraged to start at any point along their route to allow for physical distancing. The Ride will provide a map of potential start/finish locations that include accessible public parking for those unfamiliar with the area.


Along with your check, please include:

  • First and Last Name of participant(s) in which you are donating
  • Your email address if you would like an email confirmation

Make your check out to: University of Wisconsin Foundation


Mail your check to:

The Ride
1111 Highland Ave.
WIMR 3157
Madison, WI 53705

Yes! The University of Wisconsin Foundation will send a letter after The Ride stating your donation for tax purposes.

Yes both via email and mail. For any transaction made through our online system, you will receive an email immediately following your transaction. This email will come from GiveSignUp so check your spam or clutter if you do not see this email.


The University of Wisconsin Foundation will send letters to all donors after The Ride to the address provided at the time of donation.

Yes, on our website, on the upper right-hand corner, hit Donate. When you scroll down you have the option to search for an individual or team. Select your chosen individual or team and you can then donate.


If donating via check, please put the participant’s name or the team name in the memo.

100% of all funds raised are used by researchers at the University of Wisconsin to advance cancer research and to serve cancer patients and their families in Wisconsin and beyond.


We ensure that every single dollar raised goes to fund research, NOT operational or administrative costs as these costs are covered by our generous sponsors. Dollars raised are used immediately by our researchers and you can learn more about how they’re using Ride funds for innovative research on our Scholars page.

We encourage teams to raise money however they would like! Each rider has their own fundraising page that can accept donations. If an individual is part of a team and has their account linked to that team page, any funds collected on their individual page are also added to the team total.


Please note: If a donation is made to the team page that donation will not be credited to any individual rider.

Company matching is a fantastic way to make your fundraising dollars go further! Below is the information most companies need to match and we are happy to provide any documentation of your fundraising and/or registration. If you need any other information for company matching, please contact [email protected].


EIN: 39-0743975

Account Reference: 12580049

Fundraising incentives deadline: November 1st

General fundraising close: November 1st


Due to the new on-course safety precautions in addition to the newly developed virtual program, The Ride has limited volunteer needs. We encourage anyone wanting to support The Ride and cancer research by signing up as a biker for any of our courses or global biker program. Visit our bike page to learn more.

Made Possible By Our Generous Sponsors

American Family Insurance
Badgerland Disposal
The Bike Mobile
Budget Bicycle Center
Capital Brewery
Clasen's European Bakery
Clements Wright Vision Care
Just Coffee
Machinery Row Bicycles
Marcus Theatres
Monk's Bar and Grill
NBC 15
Princeton Club
Sassy Cow Creamery
Shine United
Sunseed Research
UW Provision
Wheel & Sprocket